Taste the Best of Japan
Certified by Japan’s Ministry of Agriculture*
The “Japan-grown Fruit” label is an official brand mark by Japan’s Ministry of Agriculture*.
It serves as a trusted symbol for fruits carefully grown across Japan.
Japan stretches from north to south, offering diverse climates across its regions.
What’s more, the country experiences four clearly defined seasons. These seasonal transitions create natural temperature shifts that help fruits slowly develop sweetness and rich aroma.
In Japan, even a single type of fruit often comes in many varieties.
These differences bring out a wide range of flavors, textures, and fragrances.
We treasure the idea of “shun”—the moment when each fruit reaches its peak in taste
—and have long valued these seasonal highlights.
To ensure these fruits arrive in the best possible condition, every step matters.
From cultivation to harvest, and through post-harvest handling—temperature and humidity control,
transportation, and packaging—attention to detail is carefully maintained.
Thanks to this commitment, Japanese fruits can be delivered across Japan and abroad while preserving their freshness and quality.
This label represents a “seasonal delicacy,” born from nature’s blessings
and the skillful artisanship of dedicated growers.
Seek out the “Japan-grown Fruit” label at your local supermarket, market, or café
—and enjoy the authentic taste of Japan’s seasonal fruits.
* Official name: Ministry of Agriculture, Forestry and Fisheries